In the digital age, businesses are constantly seeking ways to improve their online presence, enhance customer relationships, and streamline their marketing efforts. To achieve these goals, many companies are turning to inbound marketing methodologies and implementing HubSpot, a leading inbound marketing and sales platform. However, the process of implementing and utilizing HubSpot can be challenging, which is why many businesses are finding success by partnering with a HubSpot agency. In this blog, we will explore the reasons why businesses need a HubSpot agency and back up our claims with statistical data.

1. The Rising Popularity of HubSpot

HubSpot has become a dominant force in the marketing and sales industry, with a significant increase in its user base in recent years. According to HubSpot’s annual reports, the number of customers using the platform has steadily grown year over year. In 2023, HubSpot reported a customer base of over 1,77,000+ businesses, and this number is projected to have increased substantially by the time of this writing.
55% of marketers say blog content creation is their top inbound marketing priority – MarketSplash
Blog introduction image

2. Time and Resource Savings

Implementing and managing a comprehensive inbound marketing strategy using HubSpot can be time-consuming and resource-intensive. A study conducted by the Content Marketing Institute revealed that 64% of marketers found it challenging to produce enough content, while 52% struggled with the time required to create effective marketing campaigns. A HubSpot agency partner can handle these tasks efficiently, freeing up internal resources and allowing businesses to focus on their core operations.

3.Establishing Authority

Consistently creating valuable content for your target audience can establish your business as an industry leader or authority in their eyes.This can have a significant impact on your business, as it can help you build trust with your customers and attract more leads. Creating a website that is suitable for your business via a certified HubSpot theme can create wonders in terms of brand image and lead generation.
Blog introduction image

4. Access HubSpot Certified Partner

Seek guidance from certified agencies and consultants through digital agency blogs. HubSpot agency blogs provide the latest tips, trends, and best practices for professionals, empowering your business with valuable insights and expertise. Stay ahead in the industry and make informed decisions to enhance your marketing strategies and overall performance.

5. Expertise and Experience

Effective utilization of the HubSpot platform requires expertise and experience. The same Content Marketing Institute study mentioned above indicated that only 41% of marketers felt their organizations were proficient at content marketing. By partnering with a HubSpot agency, businesses gain access to a team of experts who are well-versed in using the platform to its fullest potential. These professionals understand the intricacies of inbound marketing and can devise strategies tailored to the unique needs of each business.

6. Improved Lead Generation and Conversion Rates

One of the primary goals of implementing HubSpot is to generate leads and convert them into customers. According to a study by HubSpot, businesses that use inbound marketing techniques experience a 2.8 times higher visitor-to-lead conversion rate compared to those using traditional marketing methods. Furthermore, they achieve a 1.6 times higher lead-to-customer conversion rate, highlighting the effectiveness of inbound marketing strategies in driving tangible results.
67% of marketers report that content marketing generates demand/leads – Ahref
Blog introduction image

7. Enhanced Customer Engagement and Retention

Customer engagement and retention are crucial for any business’s long-term success. A study by Bain & Company found that increasing customer retention rates by just 5% can lead to a 25% to 95% increase in profits. HubSpot’s tools and workflows enable personalized communication with customers, nurturing long-lasting relationships. By leveraging the expertise of a HubSpot agency, businesses can ensure that their customer engagement and retention efforts are optimized for maximum impact.
Companies that use HubSpot see an average increase of 32% in sales revenue within the first 6 months – HubSpot Marketing Statistics
Blog introduction image


In conclusion, the statistics speak for themselves – HubSpot is a powerful platform that can revolutionize your business’s marketing and sales efforts. However, to fully harness the potential of HubSpot, partnering with a prominent HubSpot agency like OApps Infotech is a strategic move that provides numerous advantages. From saving time and resources to benefiting from expert guidance, a HubSpot agency can help your business achieve significant growth, improved customer relationships, and increased profitability.

Obtain the finest HubSpot solutions tailored for your business and reach the profit goals you’ve always envisioned. Should you have any queries about HubSpot products and services, do not hesitate to reach out to us.

Experience Excellence with Our HubSpot TwentyOne Theme

Enhance your online presence with our premium HubSpot TwentyOne theme for a visually stunning and high-performing website.